Author: cathyreisenwitzblog
One-page Google+ Guide
Verify your Google+ page Get a Google+ badge for your website/blog…then submit a Google+ page verification request. Include physical location and a phone number on your profile. Why? Google getting ready to incorporate relevant Google+ posts into Google News results What to post Write headlines with keywords Ask questions of your followers when you post … [Read more…]
Rel=”author”: Verify authorship to lend authority to your content
One of my favorite things about SEO is that so often it, unlike most things in life, just makes sense! Reading the latest SEOmoz blog post, Using Passive Link Building to Build Links with No Budget, I came across a fantastic idea. The author states that Google knows people will happily write crap in order … [Read more…]
Internal Site Search Optimization – Part One, the Checkup
Internal site search is incredibly important to converting visits. Shay Digital quoted a Google report showing 90% of companies reporting internal site search as their visitors’ No. 1 means of navigating their sites. And fully 82% of visitors use site search to find the information they need. Visitors who use internal site search convert more than … [Read more…]
Tech and social media news opinions – Pinterest and Google’s hardware foray
WOW: Pinterest Is Secretly Profiting Off Your Pins Pinterest “secretly” inserts affiliate codes into pins so e-tailers can give them money when someone comes to their site via the pin. The article calls this creepy. I’m not seeing it. I personally like it when a site I enjoy using completely harmlessly makes money. That means … [Read more…]
This is just funny
Will Google be forced to ban its own browser from its index? Google paid for links. Will they blacklist themselves? I’m guessing no.
Marketing Strategy – Do you want to be with your competitors or your customers?
“My competitors are here, so this is where I need to be.” “They’re ranking for keyword x so I should be too!” “They’re advertising on http://www.nytimes.com so that’s what I need to do.” How many of you have thought or heard similar sentiments? On the surface, it makes sense. Why would your seemingly successful competitor … [Read more…]
Don’t let pagination mess up your SEO: How to do it right
Ah, pagination. On e-commerce sites, it’s mostly a holdover from back in the day when connection speeds were slower and it took a long time to load large pages. On content sites, it’s mostly a bid to ramp up page views. Part 1: The Problem Let’s quickly go through some of the SEO problems pagination … [Read more…]
Guest Posting Link Back Win
By now we’re pretty familiar with the standard operating procedure for guest posting. Write the post, include a bio with a link back to your site/blog. But Tiffany from I am Style-ish said screw-you to all that and went above and beyond. Everything began pretty standardly. The blogger introduced Tiffany, then Tiffany introduced herself with a short bio … [Read more…]