Author Archives: cathyreisenwitz

WOW: Pinterest Is Secretly Profiting Off Your Pins Pinterest “secretly” inserts affiliate codes into pins so e-tailers can give them money when someone comes to their site via the pin. The article calls this creepy. I’m not seeing it. I … Continue reading →

Will Google be forced to ban its own browser from its index? Google paid for links. Will they blacklist themselves? I’m guessing no.

“My competitors are here, so this is where I need to be.” “They’re ranking for keyword x so I should be too!” “They’re advertising on www.nytimes.com so that’s what I need to do.” How many of you have thought or … Continue reading →

Ah, pagination. On e-commerce sites, it’s mostly a holdover from back in the day when connection speeds were slower and it took a long time to load large pages. On content sites, it’s mostly a bid to ramp up page … Continue reading →

By now we’re pretty familiar with the standard operating procedure for guest posting. Write the post, include a bio with a link back to your site/blog. But Tiffany from I am Style-ish said screw-you to all that and went above and beyond. Everything … Continue reading →

Birmingham’s BarCamp was this weekend. I think it was Birmingham’s fifth. I’d never been and didn’t plan to present but then bam, I’m presenting first round to a whopping ten people. Nervous! Of course I did Basics of SEO. The … Continue reading →

SEO is something you could do every second of every day and never really finish. Eventually you’d experience diminishing returns, but most of us never even approach this level of perfection. For most of us, we have a limited amount … Continue reading →

This month, Google introduced schema.org. They called it ”A new initiative from Google, Bing and Yahoo! to create and support a common set of schemas for structured data markup on web pages.” Here’s what that actually means and why small business owners … Continue reading →

So you want to jump on the bandwagon and set up a Facebook Page for your business. Here’s the easiest, best way to set it up. Before you begin, here’s what you’ll need: An image, preferably a logo, 4MB max … Continue reading →